Boosting Your Sales With Targeted Traffic
Most people know that more traffic will generally convert into more sales. But is this really the case for all types of traffic?
Before I get to the gist of this article, let me briefly describe the various sources in which you can obtain traffic from:
#1- Social media
This is one of the worst area that you want to get your traffic from because it usually means high bounce rate. People who enter your site are merely browsing through the social media or are searching for interesting stuff to look at. Unless you are sure that your article could capture their attention, I wouldn’t recommend to get your traffic in here. On the other hand, this could be a good avenue to get some good backlinks.
#2 – Forums
Using forum to drive traffic could be a good method if you know the proper approach or it will be just as bad as social media. Deep in your mind, you must know that your main focus is to look for traffic that might be interested in your products and not just any other tom dick or harry. Therefore, the right technique would be to browse the forum to see what problems that people are facing and hopefully your product could resolve it. Never do any for of selling in forum because that could get you ban. Instead, write a compelling signature that will answer their problems so that they will subconsciously click on it.
#3 – Bum marketing
This was a popular method few years back but now it isn’t as effective. The reason is because internet marketers are using article directories as a way to build links and thus the quality of articles are getting worse. Over time, people turn to blogs for information since the article directories couldn’t solve their problem. However, authority article directories such as EzineArticles and GoArticles might still work well. But, I have not been using this method quite some time back so I advise you to avoid this.
#4 – Comment marketing
Not really sure how effective is this but I heard positive feedback on this. The strategy is to comment on the authority blogs in your niche since they have high traffic volume and hoping that visitors will click on your URL. To be honest, a lot of work is involve in here and I wouldn’t recommend this too.
There are still other ways of getting traffic but it is really insignificant and we should really be focusing on tapping larger traffic stream as opposed to the smaller ones. So, our large traffic stream is none other than the search traffic.
It is so common that whenever people are faced with a problem, they will on their computer and head straight to Google and hit the search button. This has become the most convenient way to get information and this is what we are really interested in. We don’t have to look for people who are interested in reading our article but instead it is the opposite way. People are looking for our blogs to provide them with the information and this source of traffic is termed as the targeted traffic.
Because of this, targeted traffic is so much more powerful than the other sources. When they people are met with a problem, you give them a solution and recommend a product if it is relevant. It is as simple as this. So work towards getting targeted traffic instead of spending hours doing commenting and scanning the forums. Your time will be better spent if you work on getting more links and ranking your site high in the search engines.
I will show your some basic SEO stuff to help you start with this and if you do believe what I say, you will see results. Before I forget, believing me is not enough because you need to take action as well. Ok, that will be all for now. Catch you in the next article.
